LbygwenstefaniGwen Stefani is continuing her quest to take over the fashion and beauty world – or maybe just the world, actually – with the launch of her first ever fragrance, ‘L by Gwen Stefani’. (The L stands for "love", apparently.)

It’s not available to buy just yet, but you can now pre-order your bottle via the Nordstrom website, where it’ll cost you $70 for a 3.4 OZ bottle and $55  for a 1.7 bottle.

I haven’t smelt this myself, but the description at the website makes it sound suitably eclectic: it’s apparently both masculine and feminine, both fresh and musky and has a "lucious floral scent". The mind boggles.

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