This is actually the first time I've used anything by Jo Malone, but I somehow have a feeling it won't be the last.
First of all, the packaging is to die for. This is the brand's new Dark Amber & Ginger Lily Bathing Soak, and it comes in an expensive-looking black tub, which is satisfyingly heavy and luxurious looking. This itself comes in a little Jo Malone box, tied up with a black ribbon (I'm a sucker for ribbons). The overall effect is one of total luxury, which means any of these products would make a great gift.
As for the bath soak itself, I used it last night: it smells gorgeous (and left my bathroom smelling gorgeous too, which is always a bonus) – it's a slightly spicy, musky scent, which made my bath feel like a private spa (next time I'll light some candles for added atmosphere), but it's not too overpowering, so you can lie back and relax without feeling suffocated in scent.
There's also a matching cologne, scented candle, and bath oil to collect from this range, and you can buy them all here.